Bienestar

DEFEATING OBESITY AND DIABETES
WITH HEALTHY HEROES

In 1997, the Social & Health Research Center, through its Bienestar Health Program, asked esd to create one book, aimed at one school district, which would focus on curbing diabetes in Hispanic youth.

The one-book project evolved into a 13-year journey that boosted the Bienestar Health Program into the national limelight after esd created 14 Spanish-English books that teach students in thousands of school districts across the nation. The Bienestar Health Program was established to improve the well being of Hispanic and African-American children who are at risk for diabetes. The program was designed to communicate to children and their families the importance of maintaining healthy eating habits and exercising.

creating heroes

Working with content experts in the Bienestar Program, esd created a series of bilingual (Spanish-English) educational books using “Healthy Heroes” mascots to guide children through the program. esd also designed and programmed an educational interactive website providing children, parents and teachers additional diabetes resources. esd also integrated an online Bienestar store for school districts to order materials nationally. The innovative site includes a secure purchasing ecommerce utility that allows parents and teachers around the country to order the program.

the journey continues

Bienestar’s Healthy Heroes were picked up by MacMillan-McGraw/Hill Publishing and are currently being used in classrooms and home kitchens across the nation, helping children and parents make good decisions about nutrition and fitness.

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esd & associates 07/10/17
Don’t miss your chance to take advantage of FREE fitness activities this summer. esd has partnered with San Antonio Parks and Recreation (SAPR) for three years in a row to bring the SA Parks Fitness App. So click here http://bit.ly/2uJfxZR to learn more about how you can get fit this summer and how to win some awesome prizes.
esd & associates 07/06/17
TBT to our amazing VP of Operations, Lindsay Ackels, representing esd at the Best Practices in Worksite Wellness Forum. esd is a proud member of the Mayors Fitness Council and is proud to offer our employees wellness incentives.
esdresults 06/29/17
Our VP of Operations Lindsay, will be on an #SABGH forum panel about best practices for #workplacewellness tomorrow… https://t.co/PzVHXS7SIC
esd & associates 06/29/17
Our VP of Operations, Lindsay Ackels, will be on an San Antonio Business Group on Health (SABGH) forum panel discussing best practices for workplace wellness. Lindsay helps esd stay healthy all year round! esd is a proud member of the Mayor’s Fitness Council, and we are excited for Lindsay to represent us tomorrow at 9:00 a.m. at the forum. Read more here: http://bit.ly/2u48pGX
esd & associates 06/27/17
Hard to believe our city is turning 300. Time really does fly when you’re having fun! We’ll have some exciting news for you as 2018 approaches about our involvement in this year-long celebration stay tuned!

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