San Antonio Web Design, Public Relations, Graphic Design and Advertising Agency

esd and associates, San Antonio's leading digital creative agency, provides a full spectrum of web design, graphic design, advertising and public relations services, including print and video production, Internet advertising, mobile web development, search engine optimization (seo), social media, social marketing, corporate presentation, branding and employee communications.

 

Advertising

Advertising

esd & associates is a full-service advertising agency. We partner with our clients to develop effective strategic campaigns that sell products, raise awareness and shape public perception. Operating from a digital platform, esd is able to produce full campaigns with in-house capabilities, delivering a full suite of advertising capabilities that deliver results:

  • strategic market planning
  • brand marketing strategies
  • digital marketing campaigns
  • market research
  • Hispanic marketing
  • brand standards
  • television, print, billboard and Internet advertising campaigns
  • online marketing
  • translation
  • direct mail
  • media strategy
  • b2b - business to business
  • training
  • employee communications & motivation
advertising: Air life Angel
advertising: San Antonio Shrine Auditorium
advertising: Community First Market Positioning
advertising: OwnUp San Antonio
advertising: SAMMistries Give Campaign
advertising: Talk It Up
advertising: Thank you San Antonio
advertising: Wellmed Brand Standard

Design

design

Creativity in advertising and communications increases brand recognition by reaching audiences with images and ideas that appeal directly to their immediate needs. Our talented creative team spans a full palette of skills in writing, design, multimedia and production. We tell your story with clear language and compelling imagery. You get results.

  • brand identity, corporate design standards and logos
  • video, voiceover and music
  • large format/trade show display
  • social media design for Facebook, Twitter, YouTube and other channels
  • web banner ads
  • website design
  • graphic design
  • brochure, menu, flyer, ad, print collateral design
  • digital and traditional billboard design
  • social media campaigns
  • corporate presentation design
  • HD video presentations
Design: Bienestar/NEEM Progrm
advertising: !Por Vida!

Public Relations

public relations

When you have news to share, esd can create a buzz and capture excitement. We know how to shape and pitch your message, to make news ring throughout the market. We invigorate your social media with scintillating conversation and expand your fan base. We connect you with every channel that reaches your audience. Your brand flows across the information stream. You get results.

  • news media pitches
  • Facebook, Twitter, YouTube, blog and website strategies
  • public outreach
  • crisis communications
  • event planning, promotion and management
  • social media campaigns
  • government relations
  • public affairs
  • speech and public presence coaching
  • press conferences
  • environmental community relations
  • cause advocacy and marketing
  • media relations
  • HD video releases
Public Relations: Fit Family Challenge
advertising: Ride With a Mission

Web Design

web design/online marketing

Interactive communication – the web – has become the primary channel for reaching your consumers. As San Antonio’s leading digital communications firm, esd & associates is at the forefront of developing interactive tools that deliver your message and make it easy to buy your products and services. esd produces intuitive, intelligent applications that give you a prominent presence on the desktops, notepads and smartphones surfing the world wide web. You get results.

  • mobile site design
  • web design and development
  • search engine optimization (seo)
  • search engine marketing
  • smartphone applications (apps)
  • Google Analytics/web traffic generation
  • content management systems (CMS)
  • custom programming
  • ecommerce
Web Design: Shiner Beers
Web Design: San Antonio Neighborhood Tours
Web Design: San Antonio Board of Realtors
Web Design: Trumer Pils
Web Design: Southwest School of Arts and Craft

welcome to the table

five things twitter has in common with your last dinner party

Every successful dinner party, apart from having a sumptuously appetizing menu, should have:

  • Interesting and engaging guests
  • Polite and respectful conversation etiquette
  • Balanced and intelligent dialogue

When combined, these elements have the potential to create an entertaining experience, fondly remembered and eager to be repeated by all invited guests. Think about it. The same conversation and behavior standards that apply to a winning dinner party also apply to your social media networking.

Host your next Twitter “event” in style, impressing and increasing your followers, shaping the perception of your business one tweet at a time.

the 5 tweet tips that make the difference

  1. Introduce yourself. Look your followers in the eyes when you talk to them. Don’t skip over creating a Twitter bio or including a profile picture. Give your followers a tangible image and personality to associate with your tweets.
  2. Be genuine. No one likes fake or forced conversation, whether your interactions are in person or online. Artificiality makes your business appear dull, lazy, irritating and a touch inconsiderate of those with whom you intend to converse. Twitter is about creating real, interesting dialogue. Avoid auto-tweeting responses or original tweets out to your followers. Twitter fans will see through this meager attempt at social media marketing and will often opt out of following your feed.
  3. Don’t repeat yourself. No one wants to get stuck trying to chat up that tedious person who never has anything new to say at a party. Luckily on Twitter, social networkers can simply choose to un-follow tweeters who break this basic rule. Avoid this common rookie mistake. When re-tweeting yourself, wait at least 10 to 15 messages to give other tweets and responses time to populate your page and keep its information fresh for your customers and followers.
  4. Keep private conversations private. Just as it’s uncomfortable to find yourself seated between two old friends catching up in a closed conversation, reading only two-way communications for 10 or more messages on a Twitter feed, can be off-putting and irritating. Continuing posts like this with only one other Twitter user could lose you followers and isolate you online in the long run. If you find yourself engaged in a robust conversation with another tweeter, use Twitter’s direct message option to continue your conversation. It’s simple, private and a great alternative to the more visible main feed communication option.
  5. Real world social etiquette rules apply across the browser board. In a typical, laid back social gathering between friends, compliments are given, stories and jokes are told and a general tone of merriment and mutual respect and appreciation blankets the event’s atmosphere. Like a dinner party of friends, Twitter is also a communication forum that encourages the shared respect and admiration between tweeters and their followers. Be polite in all of your Twitter interactions, particularly if you are representing an organization outside of yourself. Respond to questions and comments quickly, thoughtfully and with appreciation. When re-tweeting, give credit where credit is due. Cordial and respectful communication will coerce your followers to share their feedback more strongly than brash, offensive or lackadaisical commentary.

Next time you get the urge to tweet for your business, consider following these five easy steps. When used correctly, Twitter becomes a valuable tool that can help your business to drive consumer activity and achieve real results.



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