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Introducing the esd Media Library

At esd, we write white papers on a broad variety of digital media topics, from lead nurturing and email marketing to search engine optimization and B2B buyer personas. Consult our media library for in-depth answers to all your digital media questions.

Monthly Archives: August 2012

Sitterle Homes Has Something To Bark About

Sitterle Homes has announced its donation campaign in partnership with the San Antonio Humane Society and the Animal Defense League. The campaign was announced on Thursday, August 30th at a press event, hosted at the Animal Defense League. For every

can mobile-only sponsored stories turn things around for facebook?

Nearly two months ago we predicted the advent of Facebook mobile ads. Well, excited advertisers, the day for your brand’s sponsored stories to hit Facebook’s mobile platform has finally arrived! Early ad tests show positive results, but can the success

San Antonio Advertising Industry Leader, esd and associates Hires National Industry Expert

esd and associates, San Antonio’s leading digital creative agency, today announced the recent new hire of national advertising industry leader, JC Cody, as the new Vice President of Creative Services. “esd’s top priority is to enhance our client-partners market share

Local Media Personalities Mentor SAMMinistries Children As They Become Photojournalists For A Day

On Saturday, August 25th over 15 children from the SAMMinistries partnered with local media personalities including Jacqueline Ortiz (WOAI-TV), Albert Flores (WOAI-TV), Kimberly Crawford (KABB-TV), Mike Hernandez (KABB-TV) and several photographers from WOAI-TV, for the “Pictures of Hope” program. Throughout the

Alzafar Shriners Pulling for Kids Charity Clay Shoot- Huge Success!

The Alzafar Shriners organization hosted their first annual Pulling for Kids charity clay shooting competition on Saturday, August 25th from 9 a.m. to 6:00 p.m. at the National Shooting Complex in San Antonio. Over 200 competitors entered the skeet, trap

the value of great design

Last year, in San Antonio alone, the creative industry accounted for no less than $4.6 billion in economic activity. The creative industry has grown in a powerful way, vertibably thriving in Texas compared to other recession-time and post-recession industries. And

keep your company’s marketing focus clear

You’ve got a big job to do. Whether you serve an entire city of patients, manufacture data system-saving software, or educate communities on the beauty of local art, chances are that you’ve got your hands full serving the customers you

augmented reality – changing the way customers see the world

No, it’s not a scene from Minority Report or some other futuristic film fantasy. It’s what’s already taking over the functionality of QR codes and combining it with an extra layer of amazing possibility.

how’s your brand’s facebook chemistry?

Smart brands use social media and they use it in a way that authentically contributes to their brand’s voice and its industry’s dialogue. Facebook has long been a favorite tool that marketers use to reach out to customers – but

meet your market

Every advertiser knows that while necessary to most large campaigns, focus group research can be a pain. How do you entice audiences to give feedback? This can get expensive, difficult to schedule, and difficult to analyze quickly. How do you

San Antonio Sports Fit Family Challenge Wraps Up 2012 Program

San Antonio, Texas– Over a thousand parents and children participated on Saturday, August 11, in the first ever D5 Fit Family 1 Mile Health Walk at Roosevelt Park, the final Big Event for the San Antonio Sports Fit Family Challenge.

social media & pr: a meeting of the mediums

Chances are, if your target market is living and human, then your target market is texting, Facebooking, and Googling. Digital and social don’t just apply to advertising. In recent years public relations has gotten with the program too. Customers DVR

something new in your foursquare neighborhood

Social media is about connections and conversations. The most successful online networks make it easy for both businesses and average users to manage both. Twitter keeps conversations fresh and tracks mentions, network, and engagement. Facebook constantly unveils new tools to

Alzafar Shriners pull in the press for “Pulling for Kids” Media Day

Local media made it out Wednesday, August 1, 2012, to the National Shooting Complex to promote Alzafar Shriners Pulling for Kids – a charity clay shoot.  Pulling for Kids is an exciting new event coming up on August 25 to

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esd & associates 06/19/17

Our graphic designer, Nayeli, got her creative juices flowing this Monday!
esd & associates 06/15/17

Happiest of birthdays to our puppy lovin PPC wizard, Anna! We hope your day was filled with good times and good friends! #puppylove
esd & associates 06/07/17

"Just another day at the office!"
esd & associates 06/07/17

Fit Pass 2017 kicks off this Saturday, June 10 with the FREE Fit Pass Dash 5K. Sign up today and make sure to download the SA Park’s Fitness app to track your family’s fitness progress and earn points for a chance to win a grand prize this summer! https://itunes.apple.com/us/app/fit-pass/id995280710?ls=1&mt=8