Morgan’s Wonderland’s new butterfly mascot now has a name! After three weeks of voting, fans of Morgan’s Wonderland selected “Joy” as the name of their perky and inspiring mascot.
esd and associates partnered with Morgan’s Wonderland to launch a social media contest on Facebook asking social media followers to submit name ideas for the butterfly.
“I love Morgan’s and tell everybody we meet that it is truly our ‘Happy Place’ in the world!” says Nancy Strack, the fan who proposed the name Joy. She and her grandson Aiden are huge fans of Morgan’s Wonderland: “It really brings “joy” to everyone who visits – you can see it on the faces of kids of all ages!”
esd and associates also brought Joy to life – digitally – creating the animation of the perky mascot that will be used in Morgan’s Wonderland commercials, website, and all social media properties.
About Morgan’s Wonderland
Morgan’s Wonderland, located in San Antonio, Texas, was built in the true spirit of inclusion to provide a place where all ages and abilities can come together and play in a fun and safe environment. Morgan’s Wonderland, the world’s first ultra-accessible family fun park, encompasses 25 acres of rides, attractions and activities for everyone, and all are welcome! Come play with us!