Remember the Myspace days? The latest news around the social media block is the new look and audience focus of Myspace. Is it a perfect fit for your company? If your company’s target audience is tweens, teens and hip young people, then the answer may be yes.
the new myspace
There are a plethora of social networks on the Internet vying to be number one, from Facebook to Twitter to Pinterest to Google+. And, with its recent re-launch, Myspace hopes to be one of them. One of the many changes to take place is Myspace’s new layout design. This layout pulls users in with large visuals and a horizontal, scrolling profile design, but will it benefit businesses?
With this new look and feel, the new Myspace allows users to create one of four profile types: personal, musician, comedian or filmmaker. Outside of these four profile types, there is not an option currently for businesses to create business accounts.
hit your company’s target
Myspace’s rebranding has truly embraced social entertainment, allowing users to connect with one another via music and helping up and coming artists reach a larger audience. In fact, more than 13,000 songs are uploaded daily to the social networking site.
Businesses can engage with other Myspace users through artist profiles, song pages or established playlists, provide these businesses with another venue to connect and engage with a large community of social media users.
the future of social media
Myspace is still young in its regeneration and its future is wide-open. Although we don’t know if its future includes business accounts, expanded advertising or other ways to connect to one another, the newly redesigned Myspace has potential to reestablish itself as a social media mover.