San Antonio’s first citywide 24-hour charity giving event set for May 6

Big Give S.A. Logo

San Antonio – esd & associates is looking to help raise at least $1 million for local nonprofits as it partners with The San Antonio Nonprofit Council to raise awareness of The Big Give S.A., San Antonio’s first 24-hour, online charity giving event.
More than 460 charities have registered for the landmark event, which will link nonprofits with a new, online giving community, as well as rallying regular supporters to win cash prizes for their favorite organizations on May 6.
“What attracted me to this project is that it’s a chance for someone to see how much difference a donation as little as $10 can make,” said Erik Simpson, esd’s chief creative officer. “esd also has a long history of working with and for nonprofits, so we are thrilled to be involved in this project.”
The community-wide giving day will spotlight the impact local nonprofits make in our communities.  The Big Give S.A. website will bring nonprofits and donors together, and connect people to the causes that move them the most. People can look up their favorite charity or cause on The Big Give S.A.’s website and donate to whatever cause they support.
“Together, individuals in our community can address our shared social challenges by investing strategically in Bexar County nonprofits,” adds Scott McAninch, executive director of the San Antonio Nonprofit Council. “The Big Give S.A. makes giving fun by turning it into a citywide experience.”
Each participating nonprofit is eligible for matching funds and prize incentives through donations from the corporate and public sectors.
esd is providing PR and creative support, and it is among commercial sponsors. esd will sponsor one hour (noon to 1 p.m.) of The Big Give S.A., funding a contest where a nonprofit can win a $1,000 prize.
The San Antonio Nonprofit Council, San Antonio Area Foundation, and Genevieve and Ward Orsinger Foundation have joined other groups to organize The Big Give S.A. The Big Give S.A. is part of the national day of giving called Give Local America.
Visit www.thebiggivesa.org or call 210-229-0333 for more information.
About esd & associates
esd & associates is San Antonio’s largest digital marketing agency. We combine research, marketing strategy, demand generation, public relations, social media, and branding to help our clients build trust with their audiences and convert trust into sales. For more than 19 years, we have helped brands find their voices and increase sales. Visit www.esdandassociates.com to learn more.