Your Digital Marketing Source

Introducing the esd Media Library

At esd, we write white papers on a broad variety of digital media topics, from lead nurturing and email marketing to search engine optimization and B2B buyer personas. Consult our media library for in-depth answers to all your digital media questions.

Monthly Archives: June 2015

Know Who Your Audience Is Through Behavioral Targeting

  You now have the approval to begin your digital marketing campaign across various social networks—great! So how do you ensure that your content is seen by your followers on Facebook, Twitter, LinkedIn and others, and you are able to

Community First applauds Supreme Court’s health care ruling

San Antonio—Nonprofit Community First Health Plans spokeswoman Catherine Zambrano-Chavez was featured on KSAT 12 on June 25 as the local television station covered the news that the U.S. Supreme Court had upheld the use of subsidies for individuals insured under

esd taking lead as go-to digital firm for health, wellness sectors

SAN ANTONIO – The award-winning digital marketing firm known for providing wellness to its own employees is making a big difference in the Alamo City’s access to health and wellness thanks to its development of the Fit Pass App. Download

All Digital Media Starts With User-Centered Design

User experience (UX) is a topic you don’t hear about until someone complains that a digital platform is not intuitive or user-friendly. UX should be part of the design process from the early design concepts through the final programming and

American Heart Association recognizes esd as a Fit-Friendly Worksite

San Antonio – Efforts to get employees eating better and improving their fitness in general has earned esd & associates recognition as a Platinum-Level Fit-Friendly Worksite by the American Heart Association. “We are honored and excited to be recognized by

Using Facebook Ads For Event Success

When it comes to marketing events, we have found social media advertising to be one of the most highly effective tactics to drive traffic and registrations. You can find success in relying on PR and organic social media posts, but

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esdresults 11/17/17
Is Cyber Monday the new Black Friday? Read “Marketing to Cyber Monday Shoppers” for a few ideas on encouraging cust… https://t.co/MYkMTUNLWa
esd & associates 11/17/17
Is Cyber Monday the new Black Friday? Read "Marketing to Cyber Monday Shoppers" for a few ideas on encouraging customers to shop online.
esd & associates 11/16/17
This the perfect example of out running your competition.Reebok we love your #InteractiveMarketing campaign.
esd & associates 11/13/17
Once again social media ads are changing. Read how your ads can improve performance with these quick and easy tips.
esd & associates 11/06/17
Here’s some Monday humor for your day. #happymonday #marketinghumor