first glances lead to deep impressions

Texas A&M Display

Texas A&M has a deeper history than its public perceived. People outside College Station know the famous “Aggie” traditions — the corps, the football teams, the agricultural and technical innovations. But the contributions of women and minorities to the university were not as well known. A&M turned to esd. We developed display panels that accomplish two important goals — seen from a distance, the viewer easily identifies the honored A&M brand. As you get closer, unfamiliar figures appear, and then you get the story: significant achievements by Hispanics, African-Americans and women. esd can help you tell your whole story, too — connect with us… now.