Your Digital Marketing Source

Introducing the esd Media Library

At esd, we write white papers on a broad variety of digital media topics, from lead nurturing and email marketing to search engine optimization and B2B buyer personas. Consult our media library for in-depth answers to all your digital media questions.

Blog Archives

Marketers Get Into The Halloween Spirit

So it Begins… It’s that time of the year again. You walk into your favorite store, minding your own business and bam! You accidentally walk into an animatronic witch or ghost moving around and screaming like crazy. Then it hits

What Twitter Can Teach You About Nonprofits

What Twitter Can Teach You About Nonprofits   Twitter has brought many causes to the main stage over the past few years. Twitter became an outlet for people to rally behind a cause and bring light to issues that normally

The Marketing Department of the Future is Your Customer Base

Companies are facing increasing pressure to increase sales and profits, just as buyers are becoming more jaded toward traditional sales & marketing tactics. So how do companies create sustainable profits? Turn loyal customers into advocates and then empower them to share their experiences.

Fifty Percent of B2B Marketing Spend is Misaligned

Up to 50% of marketing spend is misaligned with actual buyer behavior during the buying cycle. Marketers who are not engaging across the entire customer decision journey are removing themselves from touch points that could determine whether they win the sale.

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esd & associates 02/14/17

Happy Valentine's Day from esd! #loveoneanother
esd & associates 02/14/17

Want your message heard? Discover a new purr-spective on our blog and how we can help you find your roar: http://esdandassociates.com/2017/02/fresh-purr-spective-in-advertising/#sthash.qlvsRpjq.dpbs
esd & associates 02/01/17

Check out this article on how to avoid common construction mistakes that we helped Michael Imbimbo Inc. get published on CNSNews.com! Contact us to find out how we can help you speak to the audiences that matter to your business.
esd & associates 01/27/17

When social media marketing meets Friday! #cuteanimaltweetoff http://www.boredpanda.com/cute-zoo-animal-tweet-off/