Your Digital Marketing Source

Introducing the esd Media Library

At esd, we write white papers on a broad variety of digital media topics, from lead nurturing and email marketing to search engine optimization and B2B buyer personas. Consult our media library for in-depth answers to all your digital media questions.

Blog Archives

The Analytics Shift You May Have Missed

Marketing Analytics 1.0 was about taking snapshots of how marketing tactics contribute to sales. Marketing Analytics 2.0 is about attribution, optimization, and allocation in real time.

Fifty Percent of B2B Marketing Spend is Misaligned

Up to 50% of marketing spend is misaligned with actual buyer behavior during the buying cycle. Marketers who are not engaging across the entire customer decision journey are removing themselves from touch points that could determine whether they win the sale.

esd newsletter

esd social

esdresults 18h
Wishing you the best of luck on your new adventure in Nashville, Anna! We will miss you! #NewAdventures #esdresultshttps://t.co/XDgQZUEwTo
esd & associates 19h
It’s a bittersweet day in the office as we say goodbye to one of our team members. Wishing you the best of luck on your new adventure in Nashville, Anna! We will miss you! #NewAdventures #esdresults #AgencyLife
esd & associates 08/16/17
We are excited to welcome our newest team member, Celine, to our team!
esd & associates 08/14/17
Mondays at esd! #CoffeeIsLife