There are two common ways that people view advances in marketing technology – the kind designed to recognize, track, and record what you like, don’t like, and expect from the businesses you patronize. Most see it as either conveniently beneficial or controversially intrusive. Facebook and Foursquare tracking have already provoked a good deal of online privacy and safety discussions, and the online privacy debate continues to grow, fueled by the advent of each new convenience marketing technology.
Read More