Your Digital Marketing Source

Introducing the esd Media Library

At esd, we write white papers on a broad variety of digital media topics, from lead nurturing and email marketing to search engine optimization and B2B buyer personas. Consult our media library for in-depth answers to all your digital media questions.

Blog Archives

can mobile-only sponsored stories turn things around for facebook?

Nearly two months ago we predicted the advent of Facebook mobile ads. Well, excited advertisers, the day for your brand’s sponsored stories to hit Facebook’s mobile platform has finally arrived! Early ad tests show positive results, but can the success

you can’t teach an old ad new tricks

Interactive marketing is all the rage and it’s easy to see why. With more measurable direct results, tightly monitored budgetary considerations and direct, simplistic implementation, interactive ads are today’s marketers’ dream come true. There’s no shortage of online ad development

google certified for greatness

These days, more customers than not turn to the Internet in their first attempts to contact product vendors or customer service providers. Ask yourself this: when customers Google your business’ top services, will your company’s name appear on page one,

short bre.ad

Are you having trouble promoting a product or cause without being overly in-your-face to followers? Sure, you might be passionate about clean water in Africa or Lady Gaga but not all day everyday. When it comes to shortening URLs, bit.ly

start a pay per click campaign the right way

To get the most out of your business’ Pay Per Click, you have to be careful to create an efficient, well thought out campaign. Otherwise, you could quickly find yourself spending an unnecessary part of your business’ budget on ineffective

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esd & associates 10/10/17
Finally a day that actually feels like Fall. We hope you're enjoying the lovely weather this morning. #HappyFall 🍁🍂
esd & associates 10/05/17
See how our client Community First Health Plans showcases their services to new and expecting moms in and around the San Antonio area. Community First Health Plans — the first choice for moms who want the most.
esd & associates 10/03/17
Our hearts and thoughts are with #lasvegas
esd & associates 09/29/17
Tips for Writing Killer Instagram Captions.