how’s your brand’s facebook chemistry?
Posted at August 15, 2012 09:34 AM
in Agency
Smart brands use social media and they use it in a way that authentically contributes to their brand’s voice and its industry’s dialogue. Facebook has long been a favorite tool that marketers use to reach out to customers – but the popular platform’s already crowded. Your social media presence must have the edge to gain, not only page Like’s, but also consistent customer Facebook feed airtime. The key to achieving this is content. Your content must answer interests, feed needs, or resolve issues consistently to hold its coveted spot in consumers’ Facebook feeds.