esd social media strategies attract viral endorsement

BrianandFriends_now

@wxprobrian (right) and blogger/tweeter friends share their Smashburger experience with the world.

Tweets and tasty eats were served up hot at the #smashburgersa V.I.P. Tweetup on January 21.  Some 40 San Antonio tweeps blogged and tweeted messages and photos while sampling Smashburgers, Smashfries and Häagen-Dazs shakes at the newest location at Potranco and State Highway 151.

The esd&associates Public Relations team works with the @smashburgersa partners opening new stores and hosting V.I.P. events creating new store buzz with social media networking and visibility for the existing stores. Since implementing the social media plan @smashburgersa followers on Twitter have increased 139 percent.

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