Friedrich’s six-week social media campaign resulted in eight contestants winning $500 gift cards in addition to dramatic increases in social media interactions and engagement on the company’s Facebook page during peak sales season.
Contest winner Sherry Cener, of Mount Vernon, New York, used her gift card toward the purchase of a FriedrichKühl unit. The elegantly designed Kühl is a commercial-grade room air conditioner with attractive décorfeatures, Wi-Fi capability for programmable energy management, and a host of other industry exclusive features.
Friedrich’s Kühl unit features seven-day energy management programs based on a typical five-day workweek. In addition to weekly schedules, Kühl can be fully programmed through a smart phone or computer using the optional KWIFI kit.
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