Insights

Social Media Best Practices

Social media management can be difficult. Developing the right content and sharing it on the right platforms can be tasking as well. Here are a few tips for social media best practices:   Share Relevant Information When putting together your

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Client featured in KENS 5 segment

Our client LUCHA, an HIV and substance abuse prevention program for young people in Bexar County, was featured in a KENS 5 segment highlighting how the organization is helping educate Bexar County youth. We enjoyed supporting this client with branding, website

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Make Your Brand Stand Out This Halloween

    This month you’ll start to notice brands ramping up their marketing tactics to increase sales and finish the year strong. According to an article by the National Retail Federation (NRF), and the annual survey conducted by Prosper Insights

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Social Media Influencers: The key to reaching Millennials and Gen Z

  Those growing up during the technical revolution have always had the entire world at their fingertips. This immediate access has diminished their attention spans and patience causing them to be one of the most difficult demographics to reach. If you

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Summer interns shine at esd

Through the City of San Antonio Ambassador Summer Internship Program, esd had the opportunity to work with talented, bright students. Kevin Salas is currently a junior at the University of Texas at San Antonio majoring in art. Supporting the design

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esd & associates 07/09/19
Meet Our Intern Madison! "As an intern at esd I was welcomed with my first real office work environment. I was able to use what I have learned in my courses at school and put them into real world projects. Networking, filming and editing for our big name clients has really helped me fill out my film reel and resume. Using new equipment and software outside the classroom has been a real perk of this internship. I have been taken in by all parts of the esd team, helping across all departments for projects, and learning things from everyone and their jobs at esd. Gaining as much knowledge and more skills to make me more well versed in my field. After college, I am looking forward to working on more video productions for film in Austin and making a name for myself as a director."
esd & associates 06/25/19
A recent Harvard Business Review Analytic Services survey revealed that only 22% of companies have access to real-time metrics that impact customer experience. That means nearly 80% of companies are putting their customer loyalty at risk. Leader, Follower, Laggard: Which Are You?
esd & associates 06/14/19
Heat AI is a new practice created by the agency that uses artificial intelligence to find trends and conversations on social media that are predicted to spike in popularity 72 hours before they peak, with a self-reported 70 percent accuracy rate. What are your thoughts on AI and predicting viral content?
esd & associates 06/03/19
Thinking about a marketing strategy for your nonprofit can be overwhelming, but with a little planning and well-set goals, you can ensure your nonprofit organization does not get lost in the shuffle.
esd & associates 05/08/19
“I believe the future is private,” #Zuckerberg said. “This is the next chapter for our services.” What are your #thoughts on #Facebook's new redesign?

Your Digital Marketing Source

Introducing the esd Media Library

At esd, we write white papers on a broad variety of digital media topics, from lead nurturing and email marketing to search engine optimization and B2B buyer personas. Consult our media library for in-depth answers to all your digital media questions.