Your Digital Marketing Source

Introducing the esd Media Library

At esd, we write white papers on a broad variety of digital media topics, from lead nurturing and email marketing to search engine optimization and B2B buyer personas. Consult our media library for in-depth answers to all your digital media questions.

Blog Archives

esd & associates helps teen entrepreneur serve our servicemen and women

SAN ANTONIO, TEXAS – When Girl Scout cookie sales began on January 1, 2012, esd & associates, San Antonio’s leading digital creative agency, purchased one large order – one thousand boxes of cookies to be exact. Not simply the pained victims of

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generation Z: born to be wired

Two-year-old Addison is slowly building her verbal vocabulary, but she is already fluent with the smartphones in her life. At 14 months, she was given a broken iPhone and quickly learned how to make it play her favorite music and

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free pancakes cover the plate for Shriner Hospitals

Pools of buttermilk batter dotted IHOP griddles to benefit Shriners Hospitals for Children on National Pancake Day. IHOP served the cakes for free all day March 1, asking the hungry guests for a donation. The campaign set a goal of

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six ways to make the best use of Twitter

Twitter has 175 million registered users, growing at the rate of 8.3 million a month, sending 68.5 million tweets a day. Some of those users are your customers, and they are eager to follow you. Gather a large crowd, and

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the job’s not done without a proper launch

When a tree falls in the forest, does it make news? The full realization of a new idea – website redesign, corporate rebranding, new product – needs a proper introduction. San Antonio Shrine Auditorium launched its new brand with an

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partnerships that create a better community

esd creates conversations that change communities – we’re in the message business, combining influences to help people be healthy and enjoy life. Since February, we have worked with San Antonio Sports to produce the Fit Family Challenge, an excellent model

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esd produces first-ever Smashburger wedding

Paula & George Roberts were united in marriage on morning television Friday, June 25, 2010 – at Smashburger’s Stone Ridge location. The event, conceived and produced by esd’s public relations team, got continuous coverage from 5 a.m. to 9 a.m.

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Challenge gets great start

San Antonio Sports’ Fit Family Challenge got a great start this weekend celebrating Cinco de Mayo with the Edgewood ISD.  More than 50 families walked with the Fit Family Challenge parade entry, carrying banners and signs asking parade watchers to

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esd joins Fit Family Challenge parade

esd & associates staff and families will join dignitaries, marching bands and World Champion Jesse James Leija to kick off San Antonio Sports’ Fit Family Challenge Saturday, May 1. The parade will get underway at 10:00 a.m. and march down SW 34th Street to the Edgewood Fine Arts Academy.

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Nearly 300 cyclists Ride with a Mission for prostate cancer awareness

Nearly 300 cyclists zipped through downtown San Antonio early Saturday morning, Sept. 26, to raise awareness of prostate cancer. Methodist Healthcare sponsored the Ride with a Mission, produced in five short weeks by esd & associates’ public relations and event

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Forecast: Major companies shift communications resources to P.R.

esd&associates communications strategies include a healthy component of Public Relations initiatives. We were interested to see this recent forecast by a major private equity firm that indicates overall communications spending is on the decline while spending on public relations resources

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Shriners-sized Results!

They were the talk of the town! And, why wouldn’t they be with more than 54 broadcast media hits and print articles on the Shriners International Imperial Session July 5-9, 2009. The Shriners and their red fezzes had tongues wagging

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Simple and Persistent Press Releases

It’s something esd has practiced for a long time: press releases should contain enough information to catch an assignment editor’s interest, to cover the bare essentials and invite a reporter’s questions. “$25 Million Press Release,” by David Seaman on Entrepreneur

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esd newsletter

esd social

esd & associates 22h
Meet our new Social Media Strategist! Paloma has a knowledgable background in Social Media, PR, and Communications. Her passion for Digital Marketing is what sets her above the rest when it comes to all things involving creative content. She enjoys going hiking, practicing her calligraphy, and spending time with her two adorable dachshunds. We are thrilled to have her on the team! #GetToKnowESD
esd & associates 08/15/19
20,000 passengers have tried VIA Link, a "smart transit" option that provides shorter waits and faster connections with app-based booking and rides tracking within the VIA Link service area.
esd & associates 08/08/19
Happy Birthday to our Web Developer, Aaron! We're so happy to celebrate you today.
esd & associates 08/06/19
Meet Our Intern Tristen! "I thoroughly enjoyed my time at esd. The esd team truly exceeded my expectations of what I thought it would be like as an intern. I was challenged, taught, and encouraged. I am thankful for the people who helped me start my growth as a business professional and am excited to continue learning and gaining experience in the marketing industry. With graduation in the near future, I hope to find a marketing position with a company that advocates for saving marine life, while continuing my education with a graduate degree in Integrated Marketing Communications from the University of Mississippi :)"
esd & associates 07/09/19
Meet Our Intern Madison! "As an intern at esd I was welcomed with my first real office work environment. I was able to use what I have learned in my courses at school and put them into real world projects. Networking, filming and editing for our big name clients has really helped me fill out my film reel and resume. Using new equipment and software outside the classroom has been a real perk of this internship. I have been taken in by all parts of the esd team, helping across all departments for projects, and learning things from everyone and their jobs at esd. Gaining as much knowledge and more skills to make me more well versed in my field. After college, I am looking forward to working on more video productions for film in Austin and making a name for myself as a director."