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esd and associates is San Antonio's leading digital creative agency, providing a full spectrum of web design, graphic design, advertising and public relations services, including print and video production, Internet advertising, mobile web development, search engine optimization (seo), social media, social marketing, corporate presentation, branding and employee communications. With decades of combined experience, our marketing professionals know how to cut through the noise and get your brand noticed.

Obamacare Marketing Challenge – Enrolling the “X Games” Generation

Posted at July 29, 2013 10:23 AM in Agency

A June 2013 article written by Anna Gorman that appeared in the LA Times highlights the challenge facing managed care organizations (MCOs) across the United States as the Affordable Care Act (“Obamacare”) enrollment opens in October. Specifically, the reluctance of young adults to enroll in a health care plan and how it makes health care marketing difficult.