The madness is over for now as esd and associates, San Antonio’s leading digital creative agency, takes the top spot in the local contest bracket of the Business Journal’s Social Madness contest. But the social media frenzy will begin again next week. More than 4,000 businesses...

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More than 4,000 businesses across the nation entered their company to win the Business Journal’s nationwide Social Madness contest. The contest, measuring interactions, engagement and direct votes is down to just two contenders in each local division – and for San Antonio at least, esd and associates is one of them. Soon, the entire country will have to weigh in which city will walk away with the grand tech title. Participating local business owners all agree that there’s something to be said for a city that takes the cake in a national contest like this. National rewards often result in bigger and better things for a city and for small and large local business owners.
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If you’re reading this, you’re online. If you’re online, chances are that you’re a member of at least one social media community. In the U.S., in 2011, the average social media user has identities on 2.1 different social network platforms. Customers are on social media to connect to each other, but smart businesses are on there too, making it their business to connect to you. But, not all businesses have mastered the art of social media savvy. However, one San Antonio digital creative agency, esd and associates, plans to change that and help businesses achieve the possible and become social, digital customer conversation magnets.
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