Your Digital Marketing Source

Introducing the esd Media Library

At esd, we write white papers on a broad variety of digital media topics, from lead nurturing and email marketing to search engine optimization and B2B buyer personas. Consult our media library for in-depth answers to all your digital media questions.

Blog Archives

Are the websites you visit secure?

HTTPS: It’s More Than Security. Chances are you have visited a secure website with a URL starting with “HTTPS” (Hypertext Transport Protocol Security). This is commonly used for shopping, banking or e-commerce websites, but this security is also important for

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The Importance Of Grammar

The Importance of Grammar  In today’s technological society, many first impressions are not made face-to-face. Instead, website copy, printed collateral, and emails often serve as the initial contact between companies and potential clients. It has become increasingly important to take

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i’m judging you.

I’m judging you. So is he. So is she. So are they. When you or your employees post to either personal or collaborative social media accounts, your institution’s personality receives instant exposure, automatically opening you up to criticism, misinterpretation and

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got klout?

When it really comes down to it, how effective IS your social media presence? At some point all web marketers, business decision makers and regular users ponder this conundrum. Social media is a unique tool, one designed to serve, not

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professional brand management – lessons from the jersey shore

Not everyone from Jersey is a “guido” or a “guidette,” but the Jersey Shore’s small cast of eight have created personal brands so strong and pervasive, that they have completely defined the way the public views New Jersey. Consider your personal

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blogging – why bother?

Imagine it: it’s a Thursday afternoon and the end of the workweek hovers tantalizingly close. It’s a slow day, and you have just one or two more loose ends to tie up. What do you do in these moments of

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the pluses of google+

Last Tuesday, July 5, Internet search engine giant, Google, threw a veritable lightening bolt onto the online landscape – one that, at least initially, has rocked social media to its core. The new project, Google+ has sparked an onslaught of

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following the flock

Twitter followers and followees are as unique as they come. Some tweet every time they eat and some only tweet when breaking news explodes; some tweet strictly in stream of consciousness mode, and some tweet strategically, attempting with every word,

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the twitter echo

To tweet or not to tweet? That is the question several businesses face these days, and understandably so. The success of Twitter is undeniable. Everyone from Britney Spears to PETA is tweeting about their likes, lives and favorite issues. But

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Use it well: custom Facebook pics

Visitors to esd’s page on Facebook can see one of our favorite new projects – custom Facebook profile pictures. Facebook allows profile pictures to get as large as 200 x 600 pixels (esd’s new profile is 200 x 400). Because

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esd newsletter

esd social

esd & associates 07/18/18
Happy Wednesday! Boost your mid-week productivity by reading our blog on essential plugins your website needs.
esdresults 05/24/18
Hi @CamillaR_TV! Could you please DM us in regards to a media opportunity? Thank you!
esd & associates 05/23/18
We are proud to announce that the Mission Solar, "Mission Ready" video won Telly Awards for Directing, Cinematography, and Direct Marketing of A Product! Learn about our award-winning video services at https://bit.ly/2s6WaJs.
esd & associates 05/07/18
Read our latest blog on the importance of grammar. Using the proper grammar can make a lasting first impression that doesn't go unnoticed.
esd & associates 05/01/18
We had such a great time supporting our client @cfhealthplans this past weekend at their 300 Steps Ahead Walk. Thank you @morganswonderlandtexas for having us! #communityevents #clientevents #agencylife